Strategy driven. Client focused.

 
Banner Image Alyssa.png
 
 

Based in Calgary, Alberta, Canada, Alyssa Berry Communications  specializes in creating and implementing full-service marketing and communications strategies for small to midsize businesses in the tourism and culture sectors.

 
 
M18_5233-Edit (1).jpg

Hi, I’m alyssa.

With 18 years of marketing, communications and public relations experience in municipal government, recreation, culture, and tourism, I launched Alyssa Berry Communications in 2015.

I  was part of the project team at Tourism Calgary that created and implemented the “YYC is Open” campaign after the 2013 floods that went on to win a Travel Alberta ALTO Award for marketing excellence and a Tourism Industry Association of Canada award. This campaign was also a key component to Strategy Magazine’s designation of Calgary as the “comeback brand of the year.”

My  proven track record for communications excellence also led to receiving a 2014 Ad Rodeo award for ‘Best Catalogue’ for the high design retrospective publication of Calgary’s year as Cultural Capital of Canada.

Giving back to the city that has given me so much  is one of the mandates of ABC. I volunteer with various community initiatives including being part of the mentorship program with IABC Calgary, sitting as past-president for Doors Open YYC and stylist for My Best Friend's’ Closet with Making Changes Society.

 

6.png
8.png
7.png
 

 
 
Tourism, Culture and Lifestyle Brand - Alyssa Berry Communications
“Alyssa has done intensive research into our company’s needs. She’s been very creative and strategic within budget. After two years of working together we have a solid vision and implementation of short, mid and long-range marketing and sales goals strategies. We have increased communications within our team of 20 staff, with our loyal customers and we have a solid plan for community relations and charitable giving. We are currently expanding our market reach with a completely original social media innovation.”

- Karen Anderson, president Alberta Food Tours

 
Untitled design (6).png

 

Read more on the blog